Sunday, May 9, 2010

open your wallets, asian pacific americans!

nordstrom presents "asian pacific american month"
we are dubious

wait, she ain't asian at all
Help us commemorate Asian Pacific American Month by purchasing one of these special limited-edition tees. Available in army/navy or antique white/red. $85 each.
All after-cost proceeds directly benefit OCA, a national organization dedicated to advancing the social, political and economic well-being of Asian Pacific Americans in the United States. For 37 years, OCA has worked with its 50 chapters around the country to embrace and fulfill the hopes and aspirations of Asian Pacific American children and their communities. Learn more at
buy a phillip lim $85 t-shirt if you believe in your heritage, buster! 

is this a ploy to target us open-wallet open-heart asian shoppers?  i've never been called to celebrate my asian-americannness. (am i an "asian pacific american"? wait..) except for like AASA events in college.  but that was just to meet asian guys, right?
don't they know asians won't buy an $85 t-shirt?  (it is kinda cool though...ooh they know my vulnerabilities)

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